POSTPONED Getting Started with Digital Marketing

Description

Understand the Secrets of Digital Marketing Success: 

From Engaging Customers to Converting Traffic

Digital Marketing is an essential part of any business.  It can be overwhelming to know what aspects to focus your attention on.  In this half day (3.5 hour) workshop we'll delve into:

• key aspects of the digital landscape
• explore strategies for engaging digital customers effectively
• social media best practices for 2024
• how to harness Google's power to attract more customers
• what makes smart online content
• what makes a great website that converts and aligns with your business objectives
• ways you can get started with making your own website

This workshop offers a comprehensive understanding of essential digital concepts and strategies to enhance your online presence.

Three Outcomes you will learn:

• Comprehensive Digital Landscape Understanding:  Participants will gain a solid grasp of the key components within the digital landscape, helping them navigate the complexity of digital marketing with confidence
• Effective Customer Engagement Strategies:  Attendees will learn practical strategies for engaging digital customers effectively, enabling them to build meaningful connections and foster brand loyalty in an ever-evolving digital world
• Optimised Online Presence:  By the end of the workshop, participants will be equipped with the knowledge of what makes smart online content, what makes a website convert effectively, and align these efforts with their business objectives, ultimately enhancing their online presence and impact

Who Should Attend:

• Any business person who wants to enhance their digital marketing knowledge and skills 
• Business owners who want to improve their online presence and effectively market their products or services
• Anyone launching a new business who wants to establish a strong digital foundation right from the start
• This workshop is designed to cater to a broad audience with varying levels of expertise and can benefit anyone looking to improve their digital marketing capabilities.

Course Facilitator:  Leeann Bassett

Leeann Bassett is the owner of Face UP Now - Social Media Consultant, based in Tauranga. Leeann has 23 years teaching experience and now works in social media helping businesses and organisations to grow their online presence.  She runs workshops and private coaching to empower people to gain the confidence, knowledge and skills they need to be successful using social media. Leeann is passionate about helping people to realise that succeeding with social media isn't too difficult and giving them the tools to feel confident.

You can find out more at www.faceupnow.co.nz and follow Leeann@faceupnow on Facebook, Instagram and LinkedIn.

Thank you for registering for this event. 

This event may be cancelled in which case payments will be refunded.  Any cancellation and/or changes must be made in writing to events@tauranga.org.nz before 10am the day prior to this event. Registrations not cancelled via email by 10am the day prior to the event will require payment, however substitutions are welcome.